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Execution-MiH ENCYCLOPEDIA →
Functional Management →
SECTION - Sales & Distribution →
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CHAPTER -
| Sales Process Management |
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Sales process covers the effectiveness and efficiency of a sales process. Sales numbers can be flimsy if they are not supported by a robust sales process, helping company to build a long lasting brand.
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Topics
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Sales Process Management
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Sales process covers the effectiveness and efficiency of a sales process. Sales processes are the bedrock of a healthy sales performance. Sales processes provide support to the sales channel and also enforce a discipline within the sales channel to build strong sales organization. It is both a service provider as well as conscience keeper.
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Sales Material logistics and Distribution
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A sales organization uses wide variety of sales material including sales kit, sales representation and sales promotion material. A sales operations function has to leverage upon the capability of other functions to provide efficiency and to stay focused on its core capabilities.
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Sales representation and experience
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Sales persons have the greatest level of touch-points, and their behavior make or break on the brand image and perception of a business. Given the compulsiveness to sell, the representation discipline is a big support as well as a challenge from a sales person's point of view.
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All Chapters in "Sales & Distribution." Section
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